Logo sparks more criticism

first_img Comments are closed. Logo sparks more criticismOn 25 Jul 2000 in Personnel Today Previous Article Next Article • Another comment to add to Julian Burch’s thoughts about the CIPD (Guru, 18 July). Claire McCarron e-mailed us to criticise the CIPD logo as “cheap, trashy and gimmicky”. As for the firework symbol, she adds, “It may represent ‘sparking’ a new era of the IPD, but as a current student I am disappointed that the next certificate I receive will have this bland symbol on it. “Bring back the old logo, at least it had some semblance of professionalism about it, and I thought that was the image the CIPD was trying to create.” Well, you can’t win them all. Related posts:No related photos.last_img